Marketing Best Practices
Program Overview:
This webinar will explore basic marketing principles for patient advocates who are either new entrepreneurs or who have had difficulty getting their businesses “off the ground.” The concepts will include both general marketing practices and those that address the specific challenges of patient advocates. It is meant to be a highly interactive session with participants discussing the challenges that they face building the business as well as sharing successful marketing strategies.
Program Objectives:
- Clarify your unique value proposition and business focus
- Stimulate new ways to market your business
- Gain new ideas and strategies to enhance your practice
Non-Member Purchase
You will receive an email, after checking out, with a unique passcode to input above enabling this webinar.
Continuing Education webinars are open to NAHAC members and the general public looking to enhance their knowledge and receive continuing education credit.
As a NAHAC benefit, Full Members are charged only $10.00 for a CE webinar while the general public pays $40.00 per CE credit webinar. NAHAC full members, who just want to view the webinars, can go to the NAHAC website to view the webinars at any time – no charge.
To receive the discounted NAHAC membership rate for CE webinars, access and complete an application here: Membership Form.
Members Only Purchase
You will recieve an email, after checking out, with a unique passcode to input above enabling this webinar.
Continuing Education webinars are open to NAHAC members and the general public looking to enhance their knowledge and receive continuing education credit.
Steve Corn, BCPA
You've heard the saying: it's not personal, it's just business. For Steven Corn, it IS personal. His 21-year-old son was born with a rare genetic disorder that only 15 people in the world have. His daughter has a neurological disorder that is so new, it still has not been listed in DSM coding book. Additionally, his wife's recovery from brain surgery has required Steve to accompany her to every doctor visit for the past three years. After 30 years in the music business, Steven successfully exited his digital music distribution company (BFM Digital). This allowed him to follow his passions involving the healthcare system. He is a graduate of the UCLA Extension Patient Advocacy Certificate program. He is also a board-certified patient advocate (www.pacboard.org). Three years ago, he created Metis Advocacy (www.metisadvocacy.com) to assist people in dealing with the complexities, dysfunctions and challenges of navigating the “Healthcare” system. Currently, Metis Advocacy, based in Los Angeles, services clients across the country handling a wide variety of financial, insurance and medical advocacy issues.